Dear Client:

Let's face it, 2020's been a doozy.

Some businesses have taken off like a rocket.

Others have failed forever.

Now, here's the thing,

If you aren't careful . . .

You'll go into 2021 thinking it's going to be a rerun  . .

Or worse.

You'll set yourself up for failure.

I don't want that for you.

So I'm going to share some things in this letter that I truly believe will move the needle.

If they don't . . .if you have a plan that's gonna work - by all means, do it, use it, make it happen.

But please, please, please don't give up on 2021 because 2020 has been hard on you.

Personally, I believe there's a turn around happening.

Here's why:

Whenever there is a chaos, and things get shuffled - like in an earthquake -

there is . .well . . chaos  . . .

Some things go up, some things go down . .

And you don't know till they happen . .

'But  once the dust has settled . . .

Things go back to a "new normal"

yeah, yeah, I know, that term has been overused lately.

But it fits.

So I used it.

Typical Sean Mize.

Now  . .

here's what I'm getting at:

Once you know the "new normal"

You can then assess and determine where the gaps are in the market.

Where are the gaps in YOUR market?

What's been your biggest struggle this year?

What would make all the difference in the world for 2021?

Let me suggest:

Your biggest struggle has been lack of direction in a pivot-happy world.

Solution:

Make a decision to do ONE THING this next year . . .and max it out.

One consulting offer.

One coaching program.

One membership.

Do one thing big.

Do one thing right.

Now, I don't personally know the gaps in your market.

If I talked with you personally, I could see them and show you how to exploit them.

But there aren't many generic gaps.

I'll share a couple, and these might be relevant for you:

1. High Ticket Consulting has been hot this year.Many low-ticket marketers have struggled.That creates an opportunity for you:

   Enter the gap between low ticket (that has failed)
   and High Ticket (that is unaffordable to 97% of a market)

   With a mid-ticket offer (I'll share with you which one in a moment)

   My personal prediction for 2021: Mid ticket will win when structured correctly

2. Too many marketers have been focused on up-front revenue.That means . . .Their recurring revenue is down.

   Maybe yours is too

   The gap:

   Your long term guaranteed day-1-of-the-month revenue is down.

   Solution: Create a Recurring Income Offer

So . . . that's 2 big gaps:

Mid ticket

Recurring revenue

 

What if you were to create a mid-ticket, recurring revenue offer in your business . .

and single-mindedly build it out?

 

Instead of spinning your wheels for another 6 months . . .

STOP

Pull all your training assets under one roof

And start your own Recurring Revenue Offer . . ..

 

Let's look at some numbers:

$300 a month times 40 clients = $12,000  month

Recurring revenue.

$100 a month times 120 clients = $12,000 a month

Hybrid: $300 a month times 30 clients = $9000 a month

$100 a month times 30 clients = $12,000 a month

Time to deliver: About 60 hours a month

15 hours a week for $12,000 a month

 

Key: one offer

Key: one funnel

Key: laser focus

Key: Get to $12,000 as fast as possible.

 

This is like Consulting Business + Accountability on Steroids!

A solid game plan for YOU implementing a $300 - $500 monthly consulting service and YOU getting clients as soon as 2 weeks from today.

Of course, you can build any consulting business you want, but here are some of the concepts you could put into place:

1. Start a virtual assistant reseller business where YOU pay $5 an hour for a virtual assistant, and you "rent out" your virtual assistant's time for $10-$15 an hour ( many entrepreneurs only need 5-10 hours a VA service each week, and it's hard to find a good VA for 5 hours. But YOU pay $5 * 40 hours = $200 for your VA . . . then rent out for $15 an hour = $600 . .
   You pocket the difference . . . and the key to your growth is scale . . .
2. Start a prospecting business on linkedin. The going rate for 50 connection requests per day is about $300 a month. Your VA can do that in about 1 hour a day. So . . . you are paying $100 per client for the actual prospecting . . and your clients are paying you $300 a month (the key of course is having multiple clients, so that your VA spends 30 minutes on each clients)
3. Obviously, you can start a teaching/consulting/coaching business on linkedin . . . this can be $300 a month, or even $100 - $200 a month - the key with this is use your VA to get your own leads, send those leads to a 3 page sales page funnel where they enroll on autopilot
4. And then of course there's the most aggressive: Get leads on linkedin, then hold appointments and enroll clients at $300 - $1000 a month. That's the most profitable in the SHORT run, but personally I like the $300 a month model we discussed on the training Monday:Here's why:$300 a month - with just 30 clients - that's $9000 a month

   $9000 a month * 12 months = $108,000 a year -

   And it's mostly automated

5. You could even offer a hybrid 1-1 program JUST LIKE THIS for $300 a month . . .Each client requires about 1 hour of delivery per month, with 2-3 15-20 minute sessions . .

So if YOU have 30 clients at $300 a month . . that's about 30 hours a month of actual consulting

 

And of course you can scale, this is the starter version, you can do this if you want:

$300 a month times 30 clients = $9000

$300 a month times 100 clients - $30,000 a month

and $300 a month times . . . 200 clients = $60,000 a month

Of course, that will take time

You will have to be dedicated.

Get systems in place, etc, to grow to that level

Whereas the $300 a month level can be instituted fairly quickly.

Obviously, those are only possible ideas for YOUR business.

Maybe you already have a solid consulting business . . . but you need personal guidance to grow it.

Or maybe your new enrollments are hit and miss, and that needs to change . . . .

And that's where working with me personally comes in . . . .

 

 

Now, you know me:

I believe in fast action:

Like get your offer together, your sales letter, your members area by Dec 8th.

Get 20 clients in December.

Scale to 40 in January.

Be at $12,000 a month by February.

Then in March, make a decision:

Skate the rest of the year . . . 15 hours a week for $12,000

or Scale  . . .

Your choice

 

Ok, that's enough about the model . . .

Personally, I believe that's the model that wins in 2021

 

You might not like that model, so this isn't for you.

But . . .

if you like what I just shared with you

and you want to do just that in your business starting this week, so you can do a December 8th soft launch and follow the plan I just gave you . . .

 

I'm going to suggest getting my personal, 1-1 help to build it out . .

But first I want to talk about

"fire in the belly"

What differentiates the folks who go to great and high levels in business?

From those who struggle and struggle and struggle?

I don't believe it's startup cash.

I don't believe it's brains.

or brawn.

Or education.

The right offer has a little to do with it.

But here's what I think it is:

Fire in the belly.

That internal dedication to doing whatever it takes to make it happen.

I look back at the last 14 years in this business . . .

And it's that fire in the belly that's pushed me forward.

And I believe that for many people, this year - Covid, disappointment, everything

has squelched that fire in the belly

 

that fire in the belly

is what I want to help you reproduce

PLUS the ability to transform that fire in the belly

into a product or service that sells

that people PAY you for . . .

So that YOU have a real business

Selling something real

that people want

and that they pay you for again and again and again.

That's what I call business.

You know, for so many clients

yesterday when I taught the 3 hour marathon, How to Create a Consulting Business From Scratch

And it was basically a $100k year model

and they could see they could do it in a few months

I could feel the fire in their belly

But then when I got back to my computer

and I evaluated the questions that were coming in  . . .

the ones that showed they needed very specific

"How do I do THIS for MY business?"

I realized that without my intervention

Those dreams

those fires in the belly

will die out

and not be a real dream

if I don't intervene

And give them a way

to take action and get the ideas they need

and get the motivation they need.

 

You see, one thing I AM good at . . is motivating folks

let's face it, I've motivated you before

I might have a gap in my teeth or broccoli in them too

I might not be rugged and tough

I might not be a great speaker

but there's one thing I know I have in my own belly

the ability to motivate people

And when I think about the 75 people or so

that I KNOW have the ability to get to $100k actually pretty fast if they are willing to work

AND they have the fire in their belly

but it won't happen unless someone like me

someone who's been there done that

can give them a nudge

give them the answers to the little questions they don't even know they have

like, how do I hire a VA then part him out 6 ways and make a profit?

like how do I get 100 clients in 100 days in my niche?

like what are the exact words to put on MY linkedin connection request?

like what should I give away on my giveaway?

100 more questions just like it

and the ONLY way to get that to those people

(maybe that's you and you agree)

is 1-1

the problem is

there's no way on earth I can work 1-1 with 75 people

and the answer in the coaching "market" is to just raise the prices

so that only the right number of people who can "afford" the 1-1 will get it

and then as a coach I don't burn out

But the more I think about that model

I don't like it

I don't like it anymore

Because instead of helping 75 people who really need it

I can only help the 10 that can afford it the most

Look, I'll be honest, I've had to grow into this

I've learned from the industry what "works"

I don't like what works anymore

Of course, we still butt up against the idea that it's not humanly possible

to give 75 clients an hour a week, of straight teaching, and not be so drained

that I run off my family after hours (wouldn't you?)

I can't do 75 hours

You can't do 75 hours.

So I really started thinking . . .

Ok, if they are getting the broad strokes on training like I did yesterday

What if I put together a streamlined hybrid 1-1

a 1-1 program where I'm not getting drained teaching 75 hours 1-1

but instead, you have your idea for your business

and in just a few short minutes I'm able to fine tune it, give you some more

ideas, give you first steps

we meet for 15-20 low-stress minutes

I put your assignment in an online dashboard, along with a progress tracker

where you drop in for 2 minutes each day to state your work for the day

then we meet in another 7-10 days for 15-20 low stress minutes

we evaluate some more, give you ideas

you have a goal each time we meet

(but instead of open-ended, call me when you are done, like in laser coaching, we set

a time to meet so that there's a DEADLINE cause let's face it not much gets done without

a deadline!!)

How would that feel?

Would that feel like, yeah, I can get a big plan for the year

and then break it down into small 7-10 day bites

get on the phone with Sean for very direct streamlined guidance,

then have access between calls in a private dashboard for messages

and I'm building the business of my dreams?

 

If so, I believe this can truly change things for you . . ..